Our cookbook, Recipes for a Digital Revolution, features 10 inspiring digital rights campaigns from Latin America in the form of recipes.
Objective: To pass a bill of rights for the Internet through a multi-layered strategy.
Serving: An entire nation
- An engaged parliamentarian
- Crowdsourcing platform
- Broad coalition of support
- Positive media coverage
- Creative street stunts (and permits!)
Convene experts to draft a bill and formulate a strategy. Explain goals simply and powerfully on campaign website. Crowdsource feedback. Map your allies and recruit a key politician. Add spice with street stunts, art exhibitions and social media memes to drive support.
Who did this?
A broad coalition of activists in Brazil achieved the passing of the “world’s ﬁrst Internet bill of rights” (Marco Civil) through collabora-tion with parliamentarian Alessandro Molon.